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As a PR Director, Shelley Petri supports strategic plan execution for digital media clients across the U.S. Shelley’s responsibilities include content creation, media pitching and relations, building and maintaining press lists and aiding in social media research and planning. Shelley formerly worked at Blast as an intern, and her driven personality and remarkable work ethic earned her a full-time role on the team. Key clients Shelley has supported include: Integral Ad Science, Madison Logic, Martini Media, Mixpo, NAI, and Ahalogy.

Prior to working at Blast, Shelley managed PR and media relations for a non-profit radio station and created and executed on marketing and content initiatives for Pilot Targeted Media, a division of Landmark Media Enterprises LLC, including building out the publication’s websites.

Shelley graduated from the University of North Carolina Chapel Hill with a B.A. in Journalism and Mass Communication. As an Atlanta native, Shelley is an avid Coca-Cola drinker (specifically Diet Coke) and thrives in a fast-paced environment.